Last updated:
This Privacy Policy is drafted in accordance with the Swiss Federal Act on Data Protection (nLPD, RS 235.1) and, where applicable, the EU General Data Protection Regulation (GDPR – Regulation (EU) 2016/679).
Personal data are processed in accordance with the principles of lawfulness, transparency, data minimization, and proportionality (Art. 6 nLPD).
No DPO has been appointed, as ASKO SA employs fewer than 250 people and does not carry out large-scale systematic monitoring (Art. 37 GDPR; Art. 10 nLPD).
ASKO SA reserves the right to appoint a DPO in the future if the scope or nature of the processing activities makes it necessary.
A DPIA is not required for third-party analytical tools, as no internal large-scale systematic monitoring is carried out (Art. 35 GDPR).
Nevertheless, ASKO SA performs periodic privacy risk assessments to ensure that technical and organizational measures remain adequate to the processing context.
Data deletion is carried out securely and irreversibly, both on digital and physical media. Retention periods may be extended to meet legal, accounting, or judicial obligations.
Deletion and portability rights are fulfilled upon request, with delivery in a common format.
Administrative fees: up to CHF 300 for disproportionately burdensome requests (Art. 19 OPDa).
These cookies are essential for the website to function and cannot be disabled:
Legal basis: Legitimate interest for technical functionality (Art. 6(1)(f) GDPR; Art. 14(1)(f) nLPD).
These cookies improve your experience but require your consent:
Legal basis: Explicit consent (Art. 6(1)(a) GDPR; Art. 14(2)(a) nLPD).
Used for anonymous website analytics:
Data collected through these tools are anonymized before statistical processing and cannot directly identify individual users.
Legal basis: Explicit consent (Art. 6(1)(a) GDPR; Art. 14(2)(a) nLPD).
Used for personalized advertising and remarketing:
Legal basis: Explicit consent (Art. 6(1)(a) GDPR; Art. 14(2)(a) nLPD).
The cookie banner appears on the first visit and is renewed:
You can manage consent through three options:
Prior blocking: No tracking or marketing cookies are set before you give explicit consent. Scripts from Google Analytics, Google Tag Manager, Microsoft Clarity, and DoubleClick are blocked until consent is granted.
You can withdraw consent at any time by:
Effect of withdrawal: When you revoke consent:
Google LLC acts as an independent data controller. Data transfers comply with:
Google's privacy terms: policies.google.com/privacy
Opt-out: tools.google.com/dlpage/gaoptout
Google DoubleClick (part of Google Ads) sets cookies for advertising purposes, including:
Google acts as independent data controller. You can manage ad personalization: adssettings.google.com
Microsoft Corporation acts as an independent data controller. Clarity complies with:
ASKO SA has no access to individual user recordings. Microsoft's privacy terms: privacy.microsoft.com
| Cookie Name | Type | Duration | Provider |
|---|---|---|---|
| UserUUID | Necessary | 12 months | ASKO SA |
| consent | Necessary | 12 months | ASKO SA |
| test_cookie | Marketing | 15 minutes | Google DoubleClick |
| _ga, _gid | Statistical | 2 years / 24 hours | Google Analytics |
| CLID, MR, SM | Statistical | 1 year / 7 days / Session | Microsoft Clarity |
| IDE, DSID | Marketing | 13 months | Google DoubleClick |
You can configure your browser to refuse cookies:
Note: Blocking all cookies may affect website functionality.
For detailed information about each cookie, including purposes and third-party providers, please refer to our Cookie Statement accessible from every page via the cookie icon.
The complete list of cookies is also displayed in the cookie banner under the "Details" tab.
Trading Providers receive only the data necessary for order execution, which are then immediately deleted.
Aside from analytical services (Google Analytics 4 and Microsoft Clarity), ASKO SA does not use any sub-processors.
All service providers are selected to ensure appropriate security and confidentiality standards in accordance with Art. 8 nLPD.
No personal data is sold, traded, or shared for marketing purposes.
Requests for access, rectification, erasure, restriction, objection, portability, and withdrawal of consent are handled:
Users also have the right to contact the Federal Data Protection and Information Commissioner (FDPIC) in Switzerland for complaints regarding data processing.
Material changes will be communicated via e-mail.
Non-material changes will update the “Last updated” date at the top of this page.
Continued use of the services after an updated version is published constitutes acceptance of the new policy.
Requests to exercise data rights must include a unique identifier (such as the registered e-mail address) to verify the requester’s identity.